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GenrePingPong

by SB Sarah Tuesday, July 31, 2007 at 10:37 AM

Pan Jenoff, author of The Kommandant’s Girl wrote an article for BookSquare on the back-and-forth experience she and her book went through as it was prepared for sale. First, the title was changed, and it was given what she calls a very romantic cover and marketed as a romance. Then:

In the summer of 2006, my publisher informed me that feedback from key accounts indicated that they loved the story, but were not enthusiastic about the cover and title. The release date was set back six months, and the book was given its present, more literary cover, becoming The Kommandant’s Girl once more. Barnes and Noble featured it as a book club selection for April 2007 in the genre of historical fiction. Romance was dead, or so it seemed, until the Quill nomination revived the debate.

So after two years, two covers, two title changes and too many genres to count, I have to ask: Is there a difference?

Janoff’s ultimate diagnosis is that it doesn’t matter much, that “genre is a distinction without a difference, a line that has blurred to the point where it is no longer meaningful.” While being marketed as a romance has had its benefits, she notes some drawbacks as well - that independent bookstores are less interested, and male readers are hesitant to engage in the book.

However, Janoff notes, the British cover, which is decidedly romantic, has been selling like hotcakes.

What immediately comes to my mind in light of Janoff’s discussion is the way in which a good number of romance novels are marketed now. From the slow decrease in size of clinch cover art to landscapes to the newer trend of twirling headless women, and clinch art with 3/4 of the protagonists showing on the cover, the art is rapidly changing, to say nothing of how books are shelved. It’s no longer so easy to tell what is a romance, and what isn’t, judging just by cover and position. So does breaking out of the romance genre help or hurt? Can a book successfully be marketed as both romance and not romance?

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AuthorsontheWeb

by SB Sarah Tuesday, July 31, 2007 at 05:50 AM

Kerry Allen left a most excellent comment in our discussion of promotional items:

Sometimes the thing you want people to see is buried away from the front page of the web site

If the thing you want people to see is buried away from the front page of the web site, you need to move it. Immediately.

Everything necessary to convince a reader she must have your most recent release should be on your home page. Cover, back cover copy, pub date, retail price, ISBN, review snippets, author blurbs, obvious READ THIS ENORMOUS EXCERPT link. Hell, make it easy to buy by providing links directly to its page at Amazon, B&N, Borders, and anyone else who sells the thing online in paper or e form. (Double hell, become affiliates with those sites and make an extra five cents or whatever off sales made through those links.)

Bury the “extras” away from the front page. Put the product front and center.

Amen, sister!

One topic I’ve been stalking from the perimeter is author web sites. In the age of WYSIWYG site building tools and templates galore, it’s relatively easy and therefore a requirement to have a web site. But what about the content and organization thereof?

Sadly, there are some sites that are just confusing, poorly organized, and are all bang with no buck. If I go to the site looking for something, I can’t find it, and either I’m navigating a pile of links that seem to have been added with no organizational thought, or I’m trying to figure out why the designer chose non sequitur images instead of words to represent topics for web content.

Now, before I get the hellfire of the internet brought down on my wee little head, let me state: I used to run a business designing websites for not-for-profits, some of which were in both Hebrew and English. So I know a small amount whereof I speak when it comes to making content easy to find and quick to access. Hell hath no fury like a parent of a camper who is told that the health form is not on file, and who can’t find it easily for download on the camp website. Trust me. You ain’t seen fury like camper parent fury.

So when I browse the wild wooly internet looking at author sites, I’m so befuddled: either the sites are an organizational hodgepodge of text on top of more text with graphics thrown in willy-nilly, or they’re overproduced monsters of Flashtastic presentation that kill a dialup connection in 2 seconds and leave those of us on high speed connections confused because we can’t find anything.

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Categories: Random MusingsThe Link-O-Lator

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ThroneofJadebyNaomiNovik

by Candy Monday, July 30, 2007 at 12:52 PM
Our Grade:
B+
Title: Throne of Jade
Author: Naomi Novik
Publication Info: Del Rey 2006, ISBN: 0345481291
Genre: Science Fiction/Fantasy

If I had to write a compulsively honest personal ad for Throne of Jade, it’d go something like this:

Slightly awkward transitional book full of high seas adventure, political intrigue, derring-do, exotic locales and nascent musings on the nature of liberty, natural rights and sentience seeks geeky reader who squeals with glee at the thought of an alternate history of the Napoleonic war with dragons. I might not be as taut and compelling as my predecessor, but I promise to be compulsively readable just the same. Give me a chance to spend all night with you between the sheets. You won’t be sorry.

If you haven’t read His Majesty’s Dragon yet, I definitely do not recommend beginning the series with this book. It’s not so much a matter of lost backstory, as Novik does a decent job of catching you up on events, but that first book sets up a lot of essential detail in terms of how the Aerial Corps works, and the dragon-aviator bond. And for that matter, don’t read this review if you haven’t read the first book, for yea, it is indeed spoiler-riffic, since there’s a Sort of Big Surprise at the end of the first that dictates the plot direction of the second.

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Categories: Non-Romance Reviews: SF/FReviews by Author, L-PReviews by Grade: B

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ReadersandWriters

by SB Sarah Monday, July 30, 2007 at 11:20 AM

After the recent resurgence of a topic that’s nearly two years old - but never out of date because Candy’s entry on that topic of writers vs. reviewers is damntasticly and fabulous - I had a similar question: if you’re a writer of fiction, does it lessen your enjoyment of fiction when you read it? Can writers read and lose themselves in a book or do technical details distract from the enjoyment?

Reading with the intention to review has certainly altered the way I read, from the mechanical element wherein I mark pages or write notes to myself in the margin, to the thought process wherein I am constantly evaluating what is working and what isn’t. Suddenly I’m disappointed by a decision the character made - before reviewing, I’d probably think little of it, but now that I put myself to the task of explaining why I’m disappointed, I pay more attention to the narrative, and the skills used to develop it. But overall, I still dig romance and have a good old time reading it. Thank goodness!

But what happens when you cross the line from reading into crafting the read? Does writing decrease reading enjoyment? I suspect this is true for some and not true for others, obviously, but I have to ask those writers reading the page: has becoming a writer, crossing that line from entertainment recipient to entertainment provider, lessened your enjoyment, or changed the way you read? 

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Categories: Random Musings

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InterviewsandSmartResponses

by SB Sarah Monday, July 30, 2007 at 08:50 AM

Marta Acosta asked to interview us, and really, blather on about ourselves? No problem!

So check out our smart responses. Somehow we have to randomly select a commenting person to receive free books. Man, that’s a heady responsibility.

As usual, Candy cracks me up: I think we combine filthy jokes with serious analysis better than most anyone else. Well played, Candy, well played.

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PromoMe,Baby

by SB Sarah Sunday, July 29, 2007 at 01:39 PM

Let’s talk business, baby - it’s business time. But not that way. Seriously. I like ya’ll fine but, not in that way. I mean serious business - promotion. Putting swans and hats aside for a moment, what are your best tools for self-promotion?

I ask because after RWA and the Goody Room that was 90% bookmarks and 8% books from Dorchester (BIG OOOPS) and 2% Other Stuff, I got to thinking: what’s the best way to promote yourself with extras and goodies and random stuff?

Linnea Sinclair, at her publisher signing, told me that she’s the master of cheap or free promotion. Her secret (and I hope she’s not pissed that I give it away) is to wait for any opportunity for free postcards from VistaPrint. The postcards, cut in half, make for excellent bookmarks, and you can upload your own designs, with two bookmarks per card. So 50 free postcards yields 100 free bookmarks. Nice!

I’ve also seen mugs (though they weren’t giveaways, to be sure), candy and chocolate giveaways (which I appreciated a LOT), magnets, pens, and post-its. I’m such a sucker for post-its, it’s sad. Other promos that I have and continue to use include a RWA NJ chapter itty bitty booklight, and two chip clips from Elizabeth Keyes, who keeps my tortilla chips fresh two years after I got two of her chip clips,

I’m relatively sure, but feel free to correct me if I’m wrong, that authors pay for a lot of this promo swag on their own, so I have to ask: what works?  I’m not sure it’s possible to quantify, but do bookmarks work for promotion as well as magnets? Are there some items that are just 100% fantastic and everyone wants one? What innovative cheap promo items have you seen that worked to spread the word about a book? And how do you choose and use your promo swag?

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Categories: Random Musings

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FridayVideo:It’sBusinessTime

by SB Sarah Friday, July 27, 2007 at 11:03 AM

This week’s Friday Video is brought to you by the letters L, O, and L, and by Bitchery Reader Monica, who writes

HBO has a relatively new show called Flight of the Conchords which is hilarious, although admittedly unusual.  It’s about two New Zealanders who come to America to try to make it big with their band.  During the show, they’ll break out into song.  This one is a classic that aired a couple of weeks ago.

In case looking at all the “Show It Technology” has you ready to get it on ‘till the break of dawn this weekend, here’s additional inspiration. It’s Business Time.

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Categories: But...that's not really about romance novelsFriday VideosThe Link-O-Lator

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ShowItTechnology

by SB Sarah Friday, July 27, 2007 at 03:18 AM

Alert Bitchery reader Sara sent me the following link that is so unquestionably bizarre, I choked on my beverage and hit poor Hubby until he looked over my shoulder and read it, too. He then choked on his beverage.

Behold: Andrew Christian swim trunks with “Show It Technology.” In case you can’t see this incredible sales copy, I’ll excerpt the best part:

Andrew Christian’s new “Show It” technology gently elevates your boys and moves them forward for the biggest and best possible show. In ordinary swimwear, your genitals are pulled back and fall between your legs. “Show It” technology uses an elastic strap that can be snap-adjusted to lift your privates up and forward.

But really, the logo is priceless and worth a visit to the site. It’s marginally work-safe, unless someone looks at that logo too closely. And really, what’s more important to your workday than knowing that Andrew Christian has literally harnessed an army of manjunk so that we can all see it better?

Question: Do Linda Howard’s heroes know about this? 

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ICanHasContest?

by SB Sarah Thursday, July 26, 2007 at 03:34 PM

Candy and I, after breaking several ligaments laughing at the Achewood Comic we linked to, realized: Smart Bitch Contest Ahoy!

Your mission: choose or craft an LOLCat of your very own, and use it as the cover of your newest romance novel. THEN, write an editor’s letter, either accepting or rejecting your awesomeness, to go along with it.

Confused? Here are examples:

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Categories: Go Ahead, Win Some Shit

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AustraliaFair

by SB Sarah Thursday, July 26, 2007 at 11:38 AM

Disclaimer: I realize that as a native of Pittsburgh, PA, I have NO ROOM at ALL to make fun of place names. In Pittsburgh? We talk about the Beaver Valley, the Quaker Valley Fighting Quakers, and we won’t even get into the towns of DuBois and North Versailles. That would be “doo-boys” and “nort ver-sales.” I’m not kidding.

Why aren’t more erotic novels set in Australia? A very, Very Nice Editor at Kensington gave me a copy of an article (can I use your name? I don’t know if I can say who you are, but you’re awesome!) from the NY Times, and it’s so awesome, I had to PDF it for those who can’t access the joy that is this treasure of unintentional humor: Download your copy or read it online.

What superficially appears to be an article about a zoologist who studies the kangaroo is really a treasury pot of inspiration.

For the record: I love kangaroos, but then, I have a toddler who loves The Wiggles, so I’m pretty much in love with the whole of Australia for giving me four gyrating men who entertain him so I can sit down and catch my breath for 30 minutes.

But erotica? In Australia? Clearly, there needs to be more of it.

Take, for example, some of the NAMES OF THINGS in Australia.

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Categories: Random MusingsThe Link-O-Lator

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Manly,SensitiveMen

by SB Sarah Thursday, July 26, 2007 at 04:53 AM

You know all those romance heroes, the ones who are “strong, rugged and breathtakingly handsome, yet sensitive, patient listeners and utterly unselfish?” Josefina found some for you. Have a look-see.

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Sarah: What you don’t know is that that room? With the pink and the ochre and the flowers and lace? Is HIS room. That man is so very very gay, he sneezes teddy bears and sparkly pink hearts and rainbows - rainbows that talk and promise you he’s not gay, despite the issues of Butt, Thrust and Flesh4Men hidden under the bedspread.

Candy: Holy crap! Looks like Kelly dumped Woody for Greg of Dharma and Greg.

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Sarah: If that man were an RPG character, he’d have an intellect of 1 and a strength of 600 on a scale of 1-10, and his name would be Ugga. And his “charm?” It’s in his pants, baby! His little Valentine can bench press an ox.

Candy: Note to cover artists: Look, we appreciate you attempting to achieve a certain level of verisimilitude on your covers, and I’m as tired of the over-sculpted gym monkeys on romance novel covers as the next person, but there’s really no need swing the pendulum all the way over to the other side and make the hero look like Creepy Uncle Vern, y’know?

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Sarah: Romances, they are all about the woman’s dream, with no attention paid to the man’s dream. This poor guy, he’s even SHOWING his little lady his desire to engage in what-what-in-the-butt with any willing creature, and she smiles benignly ‘coz that baby pony is so cute. See how he gazes at you? He’s actually gazing at the artist’s assistant, who keeps bending over the paint supply box and doing the shimmy.

Candy: Y’know, that guy totally does look like he’s checking out somebody’s ass off-screen. But to be fair, that woman ain’t looking at the photo, either. Looking at the trajectory of the gaze, it looks like she’s weirdly, dreamily pleased by a random clump of grass about 4 feet away from them.

Speaking of that photo: I love that the whole “women love a bare-chested dude cradling a baby” schtick has somehow been carried over onto baby livestock, too.

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Categories: Covers Gone Wild! (Non-Snoop Dogg Edition)

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DearLord,It’s“DearSister.”

by SB Sarah Wednesday, July 25, 2007 at 05:54 AM

Dear SisterIn order to at least attempt to restore any credibility I might have in the “*squee* I LOVE YA” department, I’m going to review a Sweet Valley High novel. Specifically, the one that was such a tease that it drove me towards romance for more direct sexual explanation: Dear Sister book 7, where Elizabeth gets in a motorcycle accident, and is in a coma for all of, I think, 2 chapters. Not that the book’s cover copy led you to believe that. The copy and blurbs make it sound like she’s going to linger for pages.

And yes, this is also the book wherein Bruce Patman puts his hand on Elizabeth’s breast - and whoa, nelly. That’s about as far as anyone got in Sweet Valley, I think.

The best part: I bought it used for .01, though I did have to pay for shipping.

The next best part? A quiz! With prizes! I have a truckload of signed books, and shall send you two for your reading pleasure, should you be able to accurately guess the following questions:

1. How long will it take SB Sarah to read this book?

2. How many pages will be dog-eared as a marker for “This page contains outrageous badness and should be referenced in review?”

3. What grade will she ultimately assign the book?

Put your guesses in the comments, and I shall post the answers in my review. She or he who guesses most accurately will get 2 signed books of romance content to add to their library. 

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WhyWomenAren’tFunny

by SB Sarah Wednesday, July 25, 2007 at 05:05 AM

Marta Acosta forwarded me another link, this time to a Vanity Fair article by Christopher Hitchens attempting to explain Why Women Aren’t Funny.

The hell?

Largely an examination of gender mixed with wit vs. humor, the upshot of Hitchens’ article seems to be that men will laugh at anything, and therefore have more material to draw from so as to create the funny-funny. Women are serious about most things, and expect to be entertained by men, and thus are more picky about what they laugh at.

Perhaps, says Hitchens, men do not want the competition from women in the funny department, but more likely, men like “childish” humor while women do not. Add to that the “authority” given to women by virtue of being the ones that reproduce and birth children, and you have the root of all that silly humor: the mocking of that authority - women.

Dude. DUDE.

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Categories: But...that's not really about romance novels

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“Jane,YouIgnorantSlut.”

by SB Sarah Tuesday, July 24, 2007 at 09:57 AM

Candy: I debated with myself long and hard about writing this. On one hand, I’m not sure what went on deserves to be dignified with a response. On the other hand, remaining silent might be interpreted as indifference, cowardice, turning a blind eye, or, worst of all, tacit approval of the shit we’ve seen being slung around in recent days. I finally decided I couldn’t keep my yap shut any longer, and the reason why I’m allowing the floodgates to open is this: ultimately, it’s not just about a specific blog, or a commenter, or a group commenters. Don’t get me wrong: I’m going to pick on one blog in particular, and pick on it hard because it exemplifies much that I find distasteful. But I want to also address an issue that I’ve seen over and over in many blogs--and I’m not just talking about romance blogs, either, though that’s what I’m going to talk about here, given the focus of this site. Essentially, there’s a type of discourse that goes along the lines of “You’re really mean, so you really need to watch your mouth, you ugly whore.” Most of the time, I shrug my shoulders and go “Eh,” or I tell myself not to let it bug me, because it’s the Internet tubes, man; sometimes, they do end up resembling dump trucks. But all that shrugging and sliding isn’t working any more.

So yeah, don’t know what brought on this rant? It exploded all over the place with what I thought was a pretty innocuous post about the presence of bloggers and author costumes at the RWA Nationals this year, but it really kind of started with this (now-deleted; praise Jah for Google caching) post at Cindy Cruciger’s (also known as FerfeLabat) about reviewers/bloggers. I’ve made jokes about how rack-obsessed that bunch is, and I’m still amused that these people found my breasteses even remotely squawkworthy, but in my opinion, the most hostile comments were directed towards Jane of Dear Author

As the discussion about costumes got bigger and bigger over here at Smart Bitches--and let me tell you, I’m astonished this tempest in a teacup became the category 5 hurricane that it did--Cruciger and her commenters became increasingly prune-mouthed and disapproving, giving birth to two posts: one that pulled many comments, several of them out of context; and another to REALLY drive home what a buncha animals, animals we are over here.

Taking the high road is a tricky, tricky thing. If nothing else, if you indulge in the behaviors you condemn, you’re going to look like a huge, honking hypocrite. (Alliteration is always awesome.)

For example: check out this bit of commentary by Cruciger in response to Nora Roberts’ criticism of Kenyon’s ginormous swan hat: “There is such a thing as tact. It runs part and parcel with the ellusive [sic] “Professionalism” thing … I’ve heard. How is bashing an author on a public blog better than the BASH (Big-assed-swan-hat)?”

And then check out this bit of commentary by Cruciger about Jane of Dear Author: “It’s comments like that that made me think she was a 40 yo WASP. Classic disdain. You can’t buy that. You have to be born with it and it takes years to perfect.”

The double standard here is pretty staggering, especially since Nora Roberts was commenting on a) an author’s attire, and not the author herself, and b) an issue that was directly related to media perception of the romance genre and what it means to be a professional writer. I have yet to discern any sort of non-personal reason for Cruciger to post the pictures of us reviewers/commentators. She’s fond of talking about how on-line reviewers are free to snipe with impunity at authors on blogs, but I haven’t yet seen any of the review and commentary blogs--especially those with a decently large readership, like Dear Author--post photos of authors solely for personal commentary.

See what I mean? “Watch that mouth of yours, you whore.”

Keep in mind, I’m not saying I can’t understand why, say, Mancusi and Maverick felt personally attacked--because it’s natural for people to interpret these sorts of discussions as comments on their worth as persons as opposed to a debate on the viability of their choices--but I saw the thread as largely civil, while somewhat puzzling to me in its length and intensity. (I’m definitely still suffering from “Why are we so worked up about two hot chicks in tame miniskirts and stockings?” syndrome.)

The irony of Cruciger’s response becomes especially delicious when I review the comments Cruciger and some of her regulars made about our appearance for, near as I can tell, shits ‘n giggles, because that somehow gets a free pass, and then see how they howl and rage so very hard over what was said about Kenyon, Mancusi and Maverick over here at Smart Bitches. Look, I’m not denying that the discussion here was very loud and brusque in tone--but it centered on questions regarding professionalism, marketing in romance, conformity and the image of romance. I’m also not saying that people didn’t go over the line (*koff*DebSmith*koffkof*) in the 600+ comments we logged over the course of a week. But it’s important to note that NOT all of the comments were against costumes, nor were all of them critical of Mancusi, Maverick and Kenyon, as Cruciger implied when she characterized that particular thread as “taking 600 comments to to demoralize three writers.” I think the tone of the discussion here at Smart Bitches, while often hard-hitting and blunt, remained largely free of malice.

These differences in perception interest me. Certain types of people love to claim that we reviewers get to say whatever the hell we like about authors without having to face any consequences, but the people who make these claims the loudest seem to also be the ones who snipe frequently, snipe often and snipe messily at their targets. In fact, these are often people who actually HAVE targets, usually bloggers who set them off. There seems to be little awareness that what they’re doing is in any way inconsistent. What they do is a little bit of fun against thick-skinned people who know how to take it; what we reviewers/commentators/bloggers do? Is ENTIRELY different, and our victims are unsuspecting, sensitive little lambs.

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