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Psst.Psst!LookingforaHarlequinFromWayBackWhen?

by SB Sarah Wednesday, April 30, 2008 at 07:39 AM

There are a great many resources for folks who are hunting down that obscure category romance from the early back-when to the late days-of-yore, and a great many more resources for people who seek out the latest news and information about the romance world, from writing to reading to - woohoo! - shopping. When I’m looking for news of the genre, I think to myself, “Self, you know where you need to go to find out about new and somewhat innovative small online businesses seeking to serve the avid romance reader? You need to read the U.S. News & World Report.”

From their article on 28 April about the success of small businesses online despite mega-retailers and a very sad and mopey US economy comes this fascinating profile of Derek Stafford, founder and owner of (get ready to bookmark this one because I’d never spell it correctly if you asked me to) Lughnassadh Books:

Trying to compete with Amazon and other behemoths is daunting. But with the right strategy, an entrepreneur with limited resources can cash in on the boom in online retailing. Derek Stafford, who founded and runs the website Lughnassadh Books, sums up his outlook this way: “One of the best ways to compete with Amazon is not to.”

Stafford has been selling used books from his website since 1999. In the early days, he says, he would sell pretty much anything he could find. But now, he says, “I’ve gotten more and more specialized.” He stopped selling all fiction except Harlequin romance novels, for which he discovered a distinct niche market. This focus gives him a brand that distinguishes Lughnassadh from the big boys. He’s trying to create a comprehensive listing of all the Harlequin romance novels to further develop this brand and establish himself as a one-stop source for genre aficionados. “Even if I can’t be the seller, I want to be the source,” Stafford explains.

That’s right: his store has an entire section of nothing but Harlequin romance novels, and there’s a forum attached to the store for customers who can’t remember the name of the book they’re looking for (no one ever has that problem around here. Least of all me).

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RaceandLovinginRomance

by SB Sarah Monday, May 05, 2008 at 09:09 AM

I’d been thinking about interracial romance over the weekend, while I was trying to draft a section for The Book (OMG The Whole Genre?!) {that’s a working title, obviously} that examined minorities in RomanceLandia. What a verdant, green - or white, perhaps - pasture of peaceful writing that was. Not a landmine in sight for my clodding feet to trip on. No, no. *head desk* So when a friend of mine forwarded me a news article that Mildred Loving, the Black woman whose marriage to a white man overturned laws against interracial marriage died today at the age of 68, I had to think how different the world is in 2008 vs. 1958. Before I move on - our condolences to her family. I always thought it was unspeakably awesome that the name of the court case that declared laws restricting marriage on basis of race unconstitutional was called “Loving v. Virginia.”

Since I count among my neighbors several interracial couples and families, I have been spoiled with an experience that indicates interracial marriage as something that’s somewhat common. As the friend who forwarded me the article said to me over email, I’m nuts if I think that’s the rule across the US. It’s certainly not the case in romance - interracial couples in romance novels are still somewhat rare, though there are more of them of late. One writer of bestselling awesomeness told me recently that many romance writers, including herself, would love to write a romance that crosses racial lines - but those books are difficult to get into publication from established print romance publishers. In the e-format, there’s a more vigorous supply, but then, the “e” in romance is the one area that does tend to push the boundaries of the genre a little bit harder, giving the “nudge nudge” a more diverse meaning. Samhain has an entire section of interracial titles, featuring white heroes and Black heroines, and vice versa—and hero/hero, as well, so clearly someone or many someones are shopping for interracial romance specifically. 

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